And so, I am happy to finally present my interview with Andrew.
Click through the jump to see more photos and read the rest of our interview, then make sure you head over to 50/50 over the next few days to see the final covers and dig through the project's archive.
AH: Because they are memorable. Penguins were, and still are, the most instantly recognisable book on the shelf and people like to stick with what they know. It's brand loyalty at it's best. You even get them pencil cases and beach chairs now which is pretty amazing, and I love my Penguin mug.